Timeless Wear hits Vogue!

We were so excited when we got a call at Timeless asking if Amber, our founder, would be interested in meeting a Vogue writer to discuss what it’s like running a top Depop page. We’ve sold 90s and Y2k vintage to some of the top names in style, from our queen Bella Hadid (named Lyst’s top ‘Power Dresser of 2022’) to musicians like Madison Beer and PinkPantheress, and Vogue were keen to hear all about what that was like. Obviously, she jumped on this bucket-list opportunity. 

The whole thing happened fast, from the call to the meeting to the article being published just days later. The article was written by Julia Hobbs, Vogue’s Senior Fashion Project Manager, after she messaged Amber on Instagram. The atmosphere was casual, like any tea date in Brighton’s Laines on a rainy day, but Amber was reminded of how crazy this all was when Julia mentioned her daily Zooms with Anna Wintour.

During their conversation, Julia told Amber how inspiring she found it that the new generation of creatives such as herself were engaging with fashion in new ways, using accessible sites like Depop to join a market that had previously been dominated by just a few big brands, and making keeping up with fashion much more sustainable in the process. In the article, we loved how she focused on the affordability of Timeless’ stock, which is something we take pride in. 

Amber, who’s now 25,  started this business from her bedroom back in 2017, so to have an article in the most iconic fashion magazine discussing a top supermodel like Bella Hadid buying from you was really a dream come true. Being quoted on what she thought was the next big trend in the world’s top fashion mag was surreal (for bags, either slouchy oversized shapes or utility styles, and for shoes, bumper boots btw). It felt great to have the opportunity to mention some of our fellow Brighton based creatives as well, as the community is really tight knit and supportive. 

Overall, it was a crazy and exciting few days here at Timeless. We’re so proud of Amber and everything she’s achieved, and we can’t wait to see what else is written about her as the business continues to grow. 

Read the full article here:

https://www.vogue.co.uk/fashion/article/bella-hadid-depop-seller-timeless-wear